I remember when Rob got in touch with us whilst boarding a domestic flight. His enthusiasm was high, and he had good faith that he discovered a team of ‘design gurus’ before he had even seen a single page of our work. We started on some editorial design to get going, which lead to a great meeting at the local espresso bar – granting the opportunity to completely overhaul his Ulendo Airlink website. The project meant a fantastic opportunity to travel to Malawi, and get whizzed around a truly diverse slice of Africa. Zikomo Rob!
The Approach
We started off evaluating the current setup and learnt more about their booking engine, their bid to fly model as well as tested possible user journey scenarios. Our solution would cover the ‘BOOK NOW’ essentials and introduce a new ‘INSPIRE ME’ section – featuring the destinations Ulendo Airlink was servicing. Another great addition included the weather widget, with a 5-day forecast to help travelers pack and dress more comfortably for their magical Malawi meanderings. All ‘n all this has truly been one of our best projects to date, combining photography and technology in order to tell a story that would entice more air travel around this best kept secret of Africa.
The Solution
PHOTOGRAPHY | COLLATERAL | WEBSITE BUILD